1.Demography, involves age, location, education, and race, they are interested in the same products depending on who your products will benefit them. Marketers are interested in who and what the customers they are serving to are interested in buying. Some interest to who they are selling to would be the age of the customers to see if the product interests them, the generation they were born in and or if they are of profitable need to them. (ex: age, location, race, education, religion, and employment status.
2. Some impact of generation X, Y, baby boomers, and Millennial on today's society, have been what the older generation has grown up with. Today's marketing strategies, are commercial that show what you need and what you want, in later years they did not have TV's this advanced into the future. They are good and bad impacts that have been beneficial and not so much.
3. Technological environmental is so impact because it determines the outcome of what a product is like to other customers, they can determine and speak out if they like the product or do not and it can ruin a company's future or help them.
4. Core beliefs and values are what help to make up a person. They are what they believe in and what they aspire for. it is very important for marketers to tap into this to gain marketing knowledge to better market and tailor their products to specific people Secondary beliefs are not a persons core beliefs but are rather things they care about but are not the center of their world and may have more subtle affects on a persons life.
5. Too much information can cause a problem because it may not be as relevant what you are using it for. 6. Yes, there is secondary data available on no-smoking policies on employees because this has been researched before and is on the web.
7. Using ethnographic research, and observing those around a certain product.
8. Do you like candy?
9. One example of a marketer's promotional strategy for those in different stages of family life, would be to advertise diapers to a woman who just had a baby.
10. Using Maslow's Hierarchy, the shift that needs to be taken is to ensure everyone's safety by getting all patrons to exit the building.